BEHIND THE SCENES

Step behind the curtain of our latest Patron Masterclass and see what it takes to create an unforgettable educational experience for bartenders around the world.

From the meticulous setup of tasting stations to the careful selection of glassware, every detail matters. Our brand ambassadors arrive hours early, calibrating pours and rehearsing the flow of the evening.

This exclusive footage captures the energy, precision, and passion that goes into every Patron event — and the moments of connection that make the bartending community so special.